Profile: Director of Marketing Jeremy Ash

Building a digital and traditional injury marketing strategy from scratch, dumping thin content, ensuring consistent citations, leveraging social media, developing blogs, and adding live chat. Jeremy Ash, director of marketing at Guajardo & Marks in [...]

Profile: Marketing Director Cathy Jamison

Direct mail (great return!), nurturing referrals with a continuity series for VIPs, unifying the marketing message, and widening the firm’s presence. Cathy Jamison found herself in a new place earlier this year—literally. She moved from [...]

TV Appearances & A Robust Online Presence Generate Leads

A smart and active marketer successfully leverages several channels. Mark Eiglarsh is a criminal defense and personal injury lawyer in South Florida. His practice, The Law Offices of Mark Eiglarsh, is represented online by an [...]

Focusing On A Niche

After failing with flyers, social media, & his first niche, this immigration attorney found a winning path. Here are details on the avenues working for him. Law firms have to be creative when it comes [...]

High ROI For NYC Divorce Attorney From 2 Marketing Investments

Reputation management and client-oriented office procedures deliver clients for this longtime divorce lawyer. The Challenge New York divorce attorney Bruce Provda’s ( biggest challenge proved to be breaking into the mainstream legal market.  Eventually Bruce’s [...]

Using Techniques From Other Industries To Gain Clients

This “credit solutions” lawyer found success using a combination of four common marketing techniques that he tweaked to fit his practice. Wisconsin attorney Michael Mack offers credit solutions to consumers.  His website address is [...]